How Much Does SEO Cost? SEO Pricing Guide

Monthly SEO plans include services like

• Initial Review & Analysis
• On Page Optimisation
• Tools Setup & Optimisation
• Link Building
• Content Marketing
• Video Marketing
• Local Search Optimisation
• Monthly Reporting
• Support Email Tickets & Phone Support

Website owners can choose which services they want as part of hourly SEO plans. Often the company with which you work will customise a plan to better meet your needs.

If a client requires additional services, they will be included. In the event that a website owner is seeking SEO services, he or she can select those under the customised SEO plan. The charges are determined by the services that the website owner selects.

What Services Are Provided Under One Time Project Based SEO Plans?

An SEO service provider generally provides one-time website optimisation as part of one-time project-based SEO plans. The website is optimised in all major aspects.

Consider These Tips And Find Your SEO Plan!

• Choose an SEO agency with a minimum of 15 years of experience.
• Don’t focus on the promise of cheap rates. In most cases, the companies behind those rates won’t focus on ensuring your site reaches the traffic levels you’re working to achieve.
• Go for agencies that provide key deliverables.
• Select an agency that provides monthly reports. By doing so, you will be able to monitor the progress of the website.
• Look for SEO companies that provide plan customisation.
• Ensure that the SEO service provider you choose has satisfied the needs of at least 500 clients. An experienced company will be able to provide quick visibility to your website, as they understand the basics of website optimisation.

By taking into consideration the above tips, you will be able to select the most appropriate SEO plan (and company) for your business website.

The cost of SEO services for small businesses can range from £750 to £3000 per month. To achieve visible SEO results, we recommend that you set a budget of £1000. By doing so, you will be able to increase your website’s visibility within six months. A starting rate of £150 to £300 per hour may be appropriate if you decide to pay on an hourly basis. There is also the option of one-time SEO for your business. SEO starts at £5000 on average for a one-time project.

 

SEO rates depend on various factors. Let us see below what determines the pricing for SEO.

• The time invested
• Number of website pages
• Links to acquire
• The current technical state of the website including penalties and spam score
• Target audience
• Existing rankings
• Industry sector
• The SEO service providers’ expertise and experience

Let us examine the above factors in more detail to gain a better understanding of SEO budgets.

The Time Invested

The SEO service provider’s time investment directly affects the SEO rates. A longer period would also result in a higher SEO cost. The cost of the SEO plan will be determined by the length of the agreement, such as six months. Moreover, if they had a 12-month plan, the price would be higher than the 6-month plan.

The Number Of Website Pages

SEO rates are also determined by the size of the website. The SEO budget for optimising a website with 50 pages would be by the number of pages. If a website has 100 pages, the SEO company will set the pricing accordingly. An e-commerce website with a thousand products or more will incur a much higher SEO cost than a services provider website with 15 to 25 pages.

Links To Acquire

The SEO rates are also influenced by the number of links a website acquires. Generally speaking, the higher the number of links that an SEO company acquires for a client’s website, the higher the SEO budget.

Current Website Technical State

If a client has a high spam score or a Google penalty and wants SEO help, the cost will be higher than for a website without a spam score or penalty. SEO rates are also influenced by other technical aspects of the website.

Target Audience

A client’s target audience will play a significant role in determining the SEO pricing structure. Ranking a website on the first page is challenging if the target audience is in a competitive geographic area. As a result of such factors, SEO costs may differ as well.

Existing rankings

It is also important to take into account the current ranking of the website when calculating SEO costs. Making your website visible on Google will be challenging if it does not have Google visibility. Similar to the example above, if your website appears on the second page of the search engines’ results and you aim to move it up to the top five positions on the first page, it would be challenging since the competition is high on the first page. In determining the SEO cost for the client’s website, the current rankings play a significant role.

Website industry sector

The industry sector is considered a factor because the level of competition is different in each industry. It is true that some industries are highly competitive while others are not. Consequently, SEO costs for websites in a competitive industry will be higher than those in a moderately competitive industry. 

The SEO service providers’ expertise and experience

A highly-rated SEO company with more than 10 to 12 years of experience will have a different SEO pricing structure. Expertise and experience in the SEO field are key factors. A company with extensive experience will be able to assist you in gaining visibility more quickly.